Top 10 Most Recommended Google Ads Agencies in the UK

Top 10 Most Recommended Google Ads Agencies in the UK

Let’s look at the top agencies across various industries, growth stages, and business needs.

1. AGrowth

Based in: UK (remote-first) Best for: Performance marketing, scaling paid search Why choose them: AGrowth specializes in growth-focused Google Ads campaigns for startups and scaling businesses. They use a lean, data-driven model to optimize and expand campaigns efficiently.

Key strengths:

• Scalable strategies for fast-growing brands

• Automated optimization and A/B testing

• Strong analytics and tracking framework

Services:

• Google Ads management

• Conversion tracking

• Growth consulting

Drawbacks:

• Focused mostly on mid-funnel and lower-funnel campaigns

• Limited creative or branding support

2. The Social Shepherd

Based in: Bath Best for: eCommerce and DTC brands Why choose them: Known for blending paid media with creative storytelling, The Social Shepherd helps brands stand out across Google Ads, Meta, and TikTok.

Key strengths:

• Award-winning creative and paid ads synergy

• Google Premier Partner

• Excellent at omnichannel strategy

Services:

• Google Ads

• Paid social

• Creative production

Drawbacks:

• Premium pricing not ideal for early-stage startups

3. Push Group

Based in: London Best for: AI-driven advertising Why choose them: Push Group takes a tech-first approach to PPC using automation, machine learning, and AI bidding models.

Key strengths:

• Strong with YouTube, Shopping Ads

• Advanced segmentation and smart bidding

• Tailored PPC for large, multi-market campaigns

Drawbacks:

• Focuses on larger budgets

• Less personalized for smaller businesses

4. NOVI Digital

Based in: Lancaster Best for: B2B, SEO + PPC combo Why choose them: NOVI Digital offers a strategic blend of paid and organic, built on deep data analysis and ethical marketing practices.

Key strengths:

• Google Premier Partner

• Custom dashboards and transparent reporting

• Strong with technical SEO integration

Services:

• Google Ads

• SEO

• Analytics consulting

Drawbacks:

• May not suit fast-paced, consumer-heavy campaigns

5. Hello Seed

Based in: Brighton Best for: Small businesses and local marketing Why choose them: With a focus on SMEs, Hello Seed tailors every campaign to customer journeys — from awareness to purchase.

Key strengths:

• Affordable and flexible plans

• High-converting landing page expertise

• Great for lead-gen and small eCom

Drawbacks:

• Not built for large or international campaigns

• Less emphasis on upper-funnel content formats

6. Mabo

Based in: Middlesbrough Best for: Retail, lifestyle, and value-conscious brands Why choose them: Mabo offers solid Google Ads execution with clear ROI reporting and no fluff.

Key strengths:

• Client-first approach

• Google Ads certified team

• Full campaign lifecycle support

Drawbacks:

• Conservative with newer formats (e.g., YouTube, Discovery)

• May lack broader marketing strategy services

7. Eskimoz

Based in: London & Paris Best for: International campaigns Why choose them: Eskimoz brings strong cross-border campaign expertise for brands targeting multiple regions.

Key strengths:

• Multi-language Google Ads management

• Data-driven global targeting

• Great for SaaS and enterprise

Drawbacks:

• Designed for larger budgets

• Less responsive for quick-turn or small clients

8. The Brains

Based in: London Best for: B2B, SaaS, and lead generation Why choose them: The Brains is known for full-funnel thinking, integrating PPC with automation and CRM.

Key strengths:

• Funnel-based PPC strategy

• Strong analytics and attribution setup

• Seamless CRM integration

Drawbacks:

• May not suit high-volume retail

• Creative production not in-house

9. Loom Digital

Based in: Bristol Best for: Regional brands expanding nationally Why choose them: Loom is excellent at connecting Google Ads with other marketing channels like email, content, and social.

Key strengths:

• Cohesive multi-channel strategy

• Personalized account management

• Transparent reporting

Drawbacks:

• Lacks creative scale of big agencies

• Traditional agency model

10. PPC Geeks

Based in: UK (remote) Best for: Startups and small businesses Why choose them: PPC Geeks offers flexible pricing, solid results, and strong technical knowledge.

Key strengths:

• Budget-friendly with no lock-in contracts

• Google Premier Partner

• Efficient account audits and fast setup

Drawbacks:

• Limited service offering (PPC only)

• Not for multinational or complex brands

Final Thoughts: Choosing the Right Google Ads Agency in the UK

There’s no “best” agency for everyone — only the best fit for your current needs. Whether you’re a small business aiming for cost-effective leads or a scaling brand investing heavily in performance, this list gives you a reliable starting point.

Here’s a quick guide:

Business Type	Agency Recommendation
Startup/SME	PPC Geeks, Hello Seed, Mabo
eCommerce/DTC	The Social Shepherd, AGrowth
B2B or SaaS	The Brains, NOVI Digital
Global Expansion	Eskimoz, Push Group
Omnichannel Strategy	Loom Digital, AGrowth

By choosing an agency that aligns with your business model, budget, and growth vision, you’ll make Google Ads a powerful part of your 2025 marketing success.

https://agrowth.io/blogs/google-ads/google-ads-agency-in-the-uk